Kac Para Yarismasi

Arthritis Diet and Exercises

Moringa Monday Podcast 01 – Jason Rashidnia

we’re we’re also audio audio is good
right here your voice carries yeah I got a deep voice
great welcome we’re having our Moringa Monday shake we had put some Moringa
powder and our smoothies yeah we have mmm a lot of bananas which is
great that’s delicious mmm good job on that
almonds and then we got some cantelope here for show and eat cool so welcome to Florida Brother. Thank you,
thanks for having me man I appreciate it I’m glad to be back in Florida hmm
originally I’m originally grew up in Tampa Bay so yeah I know the area well I
guess everybody’s possible who are you who am I Jason I’m Jason how do you
pronounce your last name I’m Jason Rashidnia you can just
it’s really simple like when you see it use your phonetics we should just like
you learn in fifth grade where is it where is the name from where does it
originate from so so my name is actually made up no way yeah my parents my dad my
dad and his three or four brothers there’s like 12 of them on
his side they wanted to spite their father and they changed our last name no
way just because like it was always there there were kids they were young he
always got made fun of a bit original last name in school yeah and they didn’t
like their father so they changed the whole last name and I was born with this
last name Wow yeah it’s a it’s an epic last night it’s
cool it sounds awesome right like what do you think about it in my head I just
say Rishi you have a few other pen names – Jason Sparkman
well not supposed to know about that but other friends in my previous gig I would
be called they could I just came out one day I was like I’m marketing Jesus and
yeah and everybody was cracking look at this guy like a bob Uncle Bob behind the camera
thanks Uncle Bob yeah Uncle Bob’s crushing it over there yeah yeah so I
used to work at a start-up solar company and we were we were all getting ready to
go out for New Year’s and I came out with my my hair down cuz we’re all just
like online marketers and yeah we have our own online brands and all these
things and I never thought about what I would be or who I would be and I just
like you know what I’m marketing Jesus and everybody just loved it so it’s
stuck between like a small group of people right but I never really pushed
it publicly so I figured if I do do that I’d be in like a white robe this guy we
always talk about spirituality I mean it’s always like posting about the
vibration energy and sound and it’s just like definitely feeling that vibe yeah
crystals and yeah a couple years waking up it just waking up yeah I’m aware
we’re in a new age man I hate to say the word New Age but it’s a different but it
is true like when you follow astrology we are hitting a whole different
existence on this you know in this universe yeah you know we were in the
Pisces age now we are in the Aquarius which you are I’m a Pisces you’re a
Pisces yeah and I’m an Aquarius do you are an Aquarius so that’s why you’re so
chill and I’m so like yeah you gotta have both sides of the equation so well
so you can you you lived in St. Pete that’s where you grew up I grew up in
St. Pete I was born in St. Pete Wow I grew up all over Tampa Bay moved
around a little bit but if anybody’s from Tampa Bay I went to Wharton
graduated ’08 up in new New Tampa so I’m not necessarily proud about it but
it’s just another school yeah but you’re from here man I’m from here up in
Florida yeah the San Francisco back in Florida for a
few days yeah doing some business having some fun
chillin I’m chillin eating some good foods yeah every time like this is the
first time here on the farm welcome to new both Numa Farms and I freaking love this place and Numa Nursery its a chilly Monday
morning what time is it times my phone’s
recording so yeah it’s about that time 10:47 1 13 13 13 so what it is 13 13 13
13 that’s like the Divine Feminine you know we have like this negative
connotation to the number 13 but it’s really something really beautiful yeah
the Ethopic calendar that was in place before the Gregorian calendar had 13
months supposedly Ophiuchus or the 13th what do they call it constellation is
Jesus Jesus so they dropped the 13th month when so called Jesus was born
interesting yeah a little bit of past history there’s a there’s a there’s a
there’s texts that’s older than the Bible it’s called the Mahabharata and
it’s it’s from India mm-hmm and they talked about moringa and in all of the
text talks about this miracle tree and how it’s used in ayurvedic practitioner
and herbal remedies and it actually said in the mahabharata over 300 cures i
don’t know if it’s the actual word that they use cures for common known diseases
at the time most common diseases at the time they were able to help people with
that Moringa was able to help and so when i heard that i started practicing
and looking into ayurveda yeah and that’s when I started growing Moringa
and so that’s why we’re here still growing Moringa trying to figure out how
we can expand this Moringa tree industry yeah that’s actually a big reason why
I’m here is to first understand the operation operation what’s available to
us as a team you know Kendrick and I met at a farmers market two and a half three
years ago oh yeah three years ago I think it was Halloween it was ah it was
2016 it was Halloween 2016 I was there with I don’t remember Alyssa
invited me or something my boy KC from school shoutout to KC and
SACD yeah um yeah who else who you with I think I think you rolled up with those two I rolled up with them but I didn’t come with them
I came with somebody else I think it was Dennis and Kyle Kyle and Dennis if you
see this love you guys shout to Dennis you guys shout out to Tanner Tanner on
Tanner and my guy love that yeah but yeah that was the that’s how we met yeah
you know Alyssa which is the girlfriend of KC who you went to school with
yeah said hey you gotta meet this guy and just it’s like that’s like okay oh
that was right when I started my my internet marketing journey you know
going from so I’ll give you guys some backstory like I think that’s gonna be
important to understand like Who I am and what I’m doing since I was 18 I’ve
always wanted to own a business and ultimately I’ve been an entrepreneur my
whole life and never really worked for anybody I’ve worked for people to
understand like what not to do oh yeah but anyways like I started my
first business at 18 I was selling life insurance with pro-america and from
there that didn’t work out I was going to college intermittently over this time
and that started a craft beer and wine bar called Bit Bar oh it was a downtown
Tampa I heard about that place actually if you did I’d be surprised yeah
that’s surprising because it didn’t stay in business for more than six months but
anyways that was my first experience of creating a business with my hands from
nothing from literally just like here’s an idea let’s put a bunch of computers
in a room let’s have people pay for internet time and then play casino style
games and serve them beer and wine so there was already some models that work
back then and that’s where like we just kind of replicate that in downtown Tampa
it didn’t really work to be honest it was your first experience my first
experiment with a partnership that ultimately fell through don’t need to
get into too much of the details but it just it just didn’t work out I invest a
lot of money lost a lot of money but made a lot of serious lessons learned a
lot of serious lessons in in just understanding how to do business right
good and like and make sure you find the right people
because like you can vest lots of time lots of money
and get to a certain point in business make money and everybody’s happy but if
you don’t have the right people around like it won’t sustain it won’t sustain
people will get upset anyways like loyalty honesty trust these are the
first things you got to figure out and people before you work with them really
so what’s your what’s your first tell tale sign of say there’s
just red flags that you can kind of tell when if you’ve already been through it
right yeah just things just don’t add up words are said yet the reality around it, promises aren’t kept promises aren’t kept the reality around it aren’t legit anyways
so like if it happens over a long period time you know even when people are
disrespectful to each other like that can only go so far
you know everybody should stand in their own power everybody should have their
own strength their own weaknesses and ultimately like we should respect each
other to reach that that big goal that North Star yeah business yeah so I’ve
I’ve begun to realize after that experience pretty much like let me
figure out the thing that works for me I studied cybersecurity in college
I realized I didn’t want to work for the NSA CIA even though I love you guys
you’re doing doing some of the right things no you hear me now how about you
hear me so I switched my my study focus was I went from that to learning
digital marketing I learned marketing I was reading
marketing books and it caught my attention early on I didn’t know I was
reading marketing books for a while and I was like I love this stuff I love this
stuff and I realized this is marketing so I took that and I ran and that’s when
I got it this digital into solar I got this solar and I start running ads for
solar companies even back in seventeen sixteen seventeen you were yeah that’s
how you first approached me you were talking about solar even back then I was
yeah a couple of Turns like you made a couple roundabouts in different
industries to figure out really where you wanted to settle into yeah cuz I
knew solar and I’m in Florida was was now achievable because of the net
metering laws that changed in 2017 and when I when I learned those laws
change I was like okay I got to find someone company to work for
I just reached out to my network put a Facebook post up and somebody shared
tagged one of my friends Pavel Pavel if you’re listening
love you bro yeah no problem changed my life on that so he took me under his
wing and I learned some of the game door-knocking all this kind of stuff and
I learned the numbers when you learned the numbers in a business you’ll know
whether somebody’s doing it right right numbers tell all and ultimately I
realized the company that I got recruited for was not providing the best
service for their homeowners so I left and I discovered another company that
flew me over to California I remember that yeah that was Da Vinci probably
say their name but anyways about two years ago you went from living here
we started our friendship started talking about business hung out a few
times and we actually continued growing our our business relationship and
friendship as you moved to San Francisco yeah I mean we’ve been in touch at least
once a week yeah for two years at least once a week
for two years phone calls to and and just connecting I’m like what do we
learn now from where we’re at to where we’re going what’s the goals and really
setting down a framework to make Numa Nursery a real global brand I’m getting
chills right so this man right here has inspired me to make these videos to
learn about all these guys that are coming out with marketing strategies and
he’s hooked me up with behind the scenes software and platforms with all the you
know high profile marketing you know gurus that we that we follow um so I
appreciate you for that no problem yeah I mean it’s ultimately all the data we
ever need to get anything done it’s available to us now so basically it’s
just like what we’re doing here yeah it’s getting you insight into
behind the scenes what this is like what is this this is Moringa Monday this is
Moringa Monday so again welcome to Moringa Monday so why are we so
hyped like right now like I came in its Moringa Monday why am I so hyped and I’m like ecstatic because this past weekend we literally just made
I think about 12-13 hundred dollars at the farmers market mm-hmm we we went to
the most amount of farmers markets that we could hit in one weekend we went to
five farmers markets that’s a big deal so three guys yeah five different
farmers markets Saturday Uncle Bob was at Lakeland Saturday I was at Temple
Terrace our boy Kevin from Real Sweet Farms he was at Carrollwood
Sunday wha’d we do Sunday Sunday Uncle Bob was at Seminole Heights and
yesterday Sunday I was at Cory Avenue in St. Pete Beach and it was just beautiful
I mean it was just live people everywhere there was craft fair shows
like all the so called snowbirds and tourists were back into town from the
holidays so it’s weird cuz like in Florida people will come into town say
like October October first you see the flood you see the flood of everybody
coming in traffic gets more crazy everybody’s coming in store stores and
restaurants are filling back up in the nighttime it’s getting more a little bit
more live happy hour you know it’s getting a little bit more alive you know
and so like from October to December it’s pretty live but then we have that
holiday season you know they’re at the end of December and early January where
it’s kind of dead again it’s weird it’s like this little law Uncle Bob and I
were like what happened you know so weekend we saw a bunch of people but it
may be maybe they spent all their money maybe they spent all their money haha on
everybody else and we’re like trying to figure out how we can get in on that I
mean you had a really successful Thanksgiving didn’t you like a
Thanksgiving ad didn’t you like come out with like an ad for someone and I mean I
know you work I know you work freelance and you also have clients and things
like that maybe you’re not able to talk about it but I remember you just
mentioning something like you had a really successful Thanksgiving and you
wanted to plan a trip out to eat out here yeah yeah we just we closed the big
client that’s what and that yeah that’s what it was and just using what we did
there we’re still working on it like that’s
that’s a current year contract with the clients so we’re gonna deliver on that
but that gave the the juice to come out here and be able to kind of connect and
really like solidify what we’re doing with Numa Nursery and see like where
where what needs improvement ultimately we’re like defining like how do we get
here how do we get to be that’s why whatever B is yeah you know how do we
get to B I was just thinking about the scaling how do we go from running ragged
Thursday and Friday getting ready for the farmers market Saturday Sunday
running ragged at the farmers market and Monday we’re behind on on our online
sales because we haven’t been able to fill any orders since Thursday yeah so
what do we what do we have that we want it to go through about do we miss
anything or anything no I mean I’ll just wrote a few notes here but just as a
reference but but that that’s the challenge of being entrepreneur is growing
a start-up business in any situation like you know you always feel like you
don’t have enough hands there’s just not enough time in the day to handle the
things that you want or money but we try not to make excuses like we’re not
making excuses here we’re just like holy shit there’s this many orders that you
have to get done there’s only so many hours in a day that you can do it plus
you have to harvest plus you have to process that’s what I have to tell
people yeah people calling me like after the second day like hey where’s my order
and I’m like hey you know moringalove please be patient it’s literally just
myself and Uncle Bob right now yeah it’s just two people running a business and
there’s only so much you can do in a day so ultimately the challenge is how do we
get increase in orders but also decrease in stress so that you
can fulfill those orders like yes that’s where you’re at okay and so we want to
increase orders as we can we can create a campaign that increases orders with an
art like all the kinds of offers we talked about yeah you know two to four
ones all these kinds of things but ultimately we have to drive with pay for
ads to drive traffic to get them to buy but if you have that increase of volume
are you gonna fulfill without killing yourself, that’s where we’re at and thats is what
has inspired this whole thing is that we were looking for a fulfillment
center in Tampa now there was a gentleman in Clearwater that I mentioned
to you that we met last year and he has a small fulfillment center and it’s a
certified organic facility that’s cool but when I asked him about his machinery
he’s got the same stuff that we have and so I’m going to be paying him whether
it’s 10 cents a capsule or whatever when I could also at the same time do that
right here yeah yeah I know I get the certified organic on the label which
helps and also the labor of Austin having to do it but we do have that’s
gonna cut out on our on our profits right now so we have to get more
profitable somehow well certified organic helps you increase your prices
yes well there’s a difference between growing certified organic and also
packaging in a certified organic facility yeah but being real but just
having it people don’t care they all still don’t even know being real like
and maybe the certified packaging facility average you know logo label
that it’s going on the label you know isn’t up front maybe it’s not allowed to
be up front you know maybe it’s only allowed to be in the back near the code
near the barcode where it says something where you can’t put something in the
front because they might get confused with USDA Organic and that’s where we
get held up in our sales because we do get large companies asking for hundreds
of kilos of Moringa powder of the powder right here which is in the smoothie
which I’m feeling good how you how you go great this is amazing oh yeah gotta
have some kratom guys the green one green Raul mmm gets us talking yeah just
kind of like lightens it up a little bit but good you know what I was saying is
that that this fulfillment center isn’t exactly what we need
there’s no too small it’s too small we want to be able to drop
our loose-leaf off maybe possibly drop our powder off possibly drop our
capsules off if we had the machine here but more so we want to be able to just
give them vacuum seal of loose-leaf and have them powder it have then cap it and
have them distribute it when the orders come in right because you mentioned
something like why can’t we have have the computer on and when the order comes
in it automatically prints not only the receipt ticket but also prints the
shipping label that’s what I was saying it’s like if you’re stressing out about
the actual fulfillment of it yeah decrease every thing can be as much as
computerized as possible when when an order hits ding printed everything out
and it’s in front of you right when you get to the desk like okay now we got to
fulfill this and you go to fulfill it that’s an idea I you know I know some of
the most successful like econ marketers out there they have partnerships with
fulfillment centers and that ultimately that’s what it is is like okay so that
you can only vote so you only focus on the marketing the content pieces the
pushing the ads in front of the right people and building up the audience and
and so like once you have that audience that list of people that want that know
like and trust you they’re gonna buy for me we had it you loved it we have a
massive audience that we collected we collected over a hundred emails this
past week and this is just one of the sheets but we collected several hundred
hundreds and phone number so that way people that are interested in learning
more about Moringa don’t know mostly everybody that does this is like has
never heard of Moringa before in their life yeah you don’t know and that’s what
we’re facing not as much as we were like three years ago four years ago now when
people pass by the farmers market and they say oh we have a tree or oh we have
one of your trees from last year or oh my tree is huge
yeah you know what I do I say can we cut it and they’re looking at me like what
can I cut it like make they literally cross the the freaking gauntlet of
people that are passing by just to come into my booth yeah have some tea and
like what do you mean cut it like well every time you cut it it splits every
time you cut it back it splits and it’s it’s the nature of a plant when I learn
that yeah that blew my mind did you did you know that I learned that just from
growing cannabis not be of green strategy yes with the buds yeah let’s
come out super long and thick that I just learned it from the same saying it
in the article I was growing cannabis in my closet not my dorm room closet I
never grew cannabis by the way I’ve read a lot about it actually
cannabis is my gateway plant because I started growing it in 2010 in my closet
and I had eight plants kind of hybrid hydroponic hybrid soil yeah and I put a
room inside of her in my room and put the plastic in there and had a bunch of
plants and I learned how to split them out yeah and get the flowers going
essentially Thank You cannabis for bringing Moringa to light and also my
love for plants and I know that that’s what’s doing for millions of other
people not only in medicine but the Moringa for someone that may now want to take cannabis or use cannabis maybe it doesn’t give them a good feeling you
know and that’s that’s fine there’s also other anti-inflammatory alternatives out
there just as powerful as cannabis to have also other benefits too and that’s
why we’re bringing Moringa to the forefront and trying to grow this
industry here in Tampa I mean even you’re like dude I gotta get to Tampa
yeah yeah I do and I’m over there like dude I need to get to San Francisco and
get Moringa more out there so it’s like I love the dynamic of you being out
there I feel like with you there and we’re on the phone and we’re talking to
FaceTime that we’re like covering the whole ground you know I feel like our
talks are spanning the entire country and that every time I drop the M-bomb
the Moringa you know on the line on the phone with you I feel like it’s
shower ring all over all over I have that like just visual yeah no I get it
and I actually live don’t live too far from some of the biggest competitors in
the space yes and that’s what’s beautiful is like I
know some of their challenges from friends of mine who bought and sold
Moringa is that they’re not really into business they’ve
just done a little bit and they was telling me who their suppliers are and
how like the quality in the marketplace I know if we want to talk about that we
can’t we’re gonna come out with a with a video that actually shows our
competitors their Moringa straight from their bottle Oh tastes it tastes like
stevia yeah tastes like oregano yeah it’s brown it’s
it’s it’s dehydrated it’s gross so like being a grower so I’ve taken the
past 3-4 years in experimenting and testing with Moringa starting with the
drying process coming out with this high quality green Moringa that you can just
taste it vibe and right on your fingertip as you take a little bit of
the powder versus some of the other competitors like what’s the difference
and I’ll tell you what it is it’s local so it’s local yeah I had
people come up to me and bring some of the Moringa that they bought from a
large department store yeah it said look at this trash what is this they’re
claiming this is Moringa and we went both back and forth open my bag up and
said that’s why it’s important to always shop local half the shop locally people
don’t realize the supply chain they go and grow pounds and kilos of moranga and
it sits in a warehouse it doesn’t do anything doesn’t move this is fresh
right off the ground here and it just moves a few miles that’s it it’s it’s a
huge huge vastly huge difference in the quality because you’re in it to help
yourself you’re not in it to give money to the big conglomerate to just say I
might be getting healthy you’re getting really healthy you have a true
nutrient-rich mineral rich plant that you can get down the street and you have
to add to your view you’re gonna end up adding to your whole diet is it is it a
law that quality has to be sacrificed with scale like no I see the story all
the time it’s a misconception and I think it’s I think we’ll better off
where people all around the world are growing their own that’s in abundance
and sharing it with their communities what the co-op is and that’s the whole
point of this co-op that’s the whole point of the Moringa Growers’ Co-op that
you’ve started it was about four years ago like that yeah yeah we’ve got how
many people but you’ve got a lot of that over 300 people in the Tampa Bay area
growing the trees with us providing us with the greens but also now and this is
where the patience comes in yeah okay because some of our partners in the past
wanted to force this membership down people’s throats like you have to get
them to pay $100 or you have to get them do this and you have to get them do that
and this is the rules of having a co-op okay and I didn’t like that because I
didn’t feel like the people themselves made the decision for themselves like
having a child as a father you know that you could tell your son exactly what to
do or you could take a little bit of a step back and see his mind working and
figuring things out and then he’s like daddy I got it and you’re like yes I’m
literally I don’t have any children but I’m looking at all the people that want
to grow and that are coming to me for the first time going through my own
processes of how I felt the first time I realized that I could take something
from the tree I could dry it on this table and I could consume it in my
smoothie every single day Uncle Bob’s been fasting on moringa. Thank You Uncle
Bob it’s not shaky too much he’s had his Moringa this morning that’s why he’s
solid he took his minerals he’s there he’s
like boom ready and that’s and that’s what we’re saying is that how when
people realize that on their own like we just had a guy he’s like well Kendrick
if you can’t get out out here why don’t I just cut it for you why don’t I just
dry it for you and why don’t I just bring it over to you and I said thank
you because this is what I’m trying to help people to see that they have to
help themselves if they want to be in the co-op or in anything in any organization
they have to also put in that work for us like you may know a frontier co-op
you may have heard of mountain rose herbs they have a co-op there’s several
co-ops around the world where you may order from even on Amazon or may see
them in your local health food stores and what does it say in the back sourced
from several farming properties around Asia and India or South America you know
essentially if we had enough certified organic facilities or places that are
growing the Moringa trees with us I think that supply chain is even stronger
than having the mono crop system you know that can get wiped out too easily
that’s it’s all subsidized anyways yeah you might have to share like what does
mono cropping mean for mono crop there it’s just like having like corn just
having hundreds of acres of corn yeah it’s such a system that doesn’t even is
that not even profitable the reason why the cost is so low for fuel and ethanol
is because the government pays those farmers are subsidized subsidized it so
and the co-op system has been shown to be a much more successful profitable system
and also put some money back into the local economy right that’s what we want
to do yes so that’s that’s the key is just understanding the traditional
business structure of farming and agriculture over the past hundred years
and where we’re at now with technology and what we can do without all the BS
and being able to educate you a regular person down the street grow your own
food and monetize it monetize it and turn it into side income if you really
have to pay your taxes pay your taxes your property taxes that’s kind of what
I wanted to get into is paying your property taxes whoo that’s next-level
off of just the twenty Moringa trees that you have growing in your backyard
yeah people lose their house because they have not paid the property taxes
and it’s usually like a hundred bucks a thousand bucks but he could have made
that money with just a few plants to your backyard
nursery business is really powerful I mean we’ve got plants here that are
generating hundreds of dollars in income a month you know just sitting here
because they’re accruing interest and value by just sitting right here on this
table with the Sun this is an aloe that we’ve been growing here for about three
four months it’s doubled and tripled in size now versus a $2 plant it’s a five
dollar plant we just potted this up yesterday
yeah and it’s super valuable to be able to just take something that’s already
you know in nature yeah and create value you know and what is that one grant that
we’re applying for the added value grant or you can take take a plant and you can
add value to it by making powder by making it you know in a package
presentable and and I think the state of Florida or many other organizations USDA
are promoting those types of grants for farmers and that’s what we’re looking
into too as well right okay that’s beautiful yeah yeah I mean
there’s there’s a lot of a lot of road to cover for all this stuff
yeah ultimately what other what are their big what are the major well a lot
of people know the major benefits of moringa but still it’s still coming up
it – we see it as the next as the next like bigger than CBD boom really because
its food its food you know and anybody can grow this legally no problems
there’s there’s no regulation against it why hasn’t anybody heard of this
supposedly some people say ten years ago what was really I look at just the
keyword searches when it became sort of like started bumping up the keyword
searches online and it was about like seven eight years ago when people were
starting to google just moringa like moringa tree moringa and that’s when it
like start popping I first heard about it was when you are here so like now
it’s it’s bubbling like there’s this is a compound effect when you have enough
people learning about something yeah they’re gonna keep seeking it out
they’re gonna keep searching for it if they can’t find it then they’re gonna
make it and make it themselves yeah and and ultimately that’s where we want to
be able to serve the community of people who care about their health who want to
feel better be better and can even make a side income with
this like we’re turning this into a way that you’re not wasting your time you
know it’s – it’s almost turnkey where we give you like the starter kit the box
all the informations in there on how to grow it but the benefits are get the box
and yeah I pretty much you’ll know everything you need to do on on how to
turn this beautiful green tree into money for yourself and it come it comes
with seeds comes with seeds comes with seeds it comes with everything you need
comes with your information yeah so we feel like this one box when you when you
put in the focus on like here’s the outcome of what you’ll get which we’ve
described in another video before it’s like how to make a hundred thousand
dollars with Moringa that’s why some that’s why I’m literally sharing all the
money the money aspect of this whole business people in the past I’ve said
Kendrick you know you’re you’re only about the money and I said the money is
the most important part that I can have freedom in this moment to be able to
provide more Moringa to more people I can buy soil I can buy more pots I can
become more sustainable more money actually one of my best friends just a
year ago was like Kendricks what’s what’s wrong like why why are you so sad
and I said like I’m having to use all this plastic in all my packaging and
he’s like look if you can somehow scale your business to become profitable you
can invest or at that moment transfer your business over to a hemp plastic or
a biodegradable plastic but you can’t do anything right now and if you’re not
gonna be able to do anything right now don’t do it half-assed yeah so either go
all-in with it love the fact that this is all we have right now push it as hard
as you can even though we do source things like this is a rice paper yeah
you know and so this is biodegradable yep and so I’ve done little things like
that because I am concerned about the
plastics and all the waste that we’re creating and so that’s why also our next
venture is his mushrooms we’re gonna be starting to grow mushrooms that was
exciting when I came over he just I was really excited because I love
mushrooms and not only the magic ones only I liked all the good ones all the good
ones from the brain shit ha got you I just took some yeah yeah you just took a
brain booster with mushrooms in it yeah yep there was mushrooms in it alpha GPC
and all that so like that’s key I mean there’s a mushroom called lion’s mane
that is the only plant that I know of or mushroom that rebuilds brain cells I
heard that – yeah it looks like a brain it looks like a brain yeah and it like
the the founder of a creator or guy who found discovered it won a Nobel Peace
Prize for this really I forgot his name but we’ll have to look
that up well the reason why I brought up mushrooms in this case is because we
could cultivate mushrooms that actually help to break down plastics that’s on
site on site yeah the mycelium it will eat it all up
we could create some sort of recycling program where people bring their
packaging or can return their packaging for all the waste I know where I can be
able to do it all but at the same time it’s a way that I’m thinking of how we
can sustainably grow and scale this business at the same time as
providing people with high quality Moringa and I’m people like Kendrick why
do you love Moringa so much like you’ve been pushing Moringa everything that you
say is about Moringa every day is because Moringa literally is my main
food source yeah it has been my main food source for five years yeah I fasted
off of Moringa for thirty days alone Uncle Bob literally doesn’t eat anything
but avocado sandwiches and Moringa bananas and smoothies with us and fills
up with little things but mostly all day he’s drinking a yerba mate a Moringa mix
with Moringa powder in it stirs it up and drinks literally the whole gallon in
a day and is just glowing glowing I’m telling you like it’s just you can see
it radiating and smell from the skin and the body and just you can just tell that
you’re getting in minerals I mean how do you throw I mean you’ve been taking more
Moringa the past couple days and probably ever
actually this is a the past three days is the person with you ahead so it’s
it’s good it’s great right now I’ve been taking that brain juice but
every time I take moringa every time and I have my batch sitting at home I can’t wait
to walk home just to just to eat some but oh every time I take it like I’m
clearing out my bowels I’m clearing out everything because you’re you’re sitting
with like 10 20 pounds of actual shit Oh in your intestines this is subtle actual
shit you can’t even push it out like moringa helps you push all that junk out
it’s crazy you said that a lot of people came in the booth this weekend suffering
from constipation yeah and and I can directly relate to them because I
suffered from severe constipation onset Crohn’s disease and an IBS for 13 years
yeah from the time I was 13 years old I was
taking enemas everyday laxatives everyday drinking barley greens every
day in fear of travelling because I know if I went on the airplane or if I went
in a car for more than three to six hours I wouldn’t be going to the
bathroom for three days you know and it was because the stress the stress of not
knowing when the next time I was gonna go to the bathroom and fear that if I
ate something I wasn’t gonna be able to go number two and I was gonna throw that
food up because I didn’t have enough room in my system to eat and it was so
painful it was so painful yeah just reliving those experiences for
years and sick constantly sick like mucus because of that because the bowels
are the center mm-hmm if you have stuff in there you’re accumulating mucus I was
constantly sick I was going to school at the time too and just taking exams and
having to work full time and going to school full time not eating very very
well at all not knowing what was the good food that’s suffering from this
condition behind the scenes highly malnourished severely anemic by time I
was 25 well and through through just a few searches was able to find a group on
Twitter that were suffering from the same same kind of issues that I was and
the solution to it was at the time I realized was much more of a plant-based
diet and that plant based diet led to higher protein sources right the higher
protein sources led me to a list of things like quinoa and spirulina and
chlorella and Moringa and I and I heard it a couple times I never saw it and I
started working as an intern actually on this property
five years ago yeah five years ago I was working as a nursery hand on this
property and even then it was a struggle for them to ups and downs in the
industry what to sell when to sell having the back stock there were storms
wiped out a bunch of plants yeah so the family was like trying to experiment
with different things at the time and this was in 2013-2014 right and they had
started growing Moringa but they had too much overhead shade oh and so they said
hey Kendrick thanks for your days work of work here’s 80 moringa trees you
can have them for the day’s worth of work because they weren’t growing they
were trying to make a room for other things they had had them for like maybe
a hundred eighty days at that point and they’re like this isn’t really working
for us we have eighty we sold a couple hundred but we have these 80 left over
Kendrick why don’t you take those for a day’s worth of work and that was the
start of the co-op so I started planting it’s going door to door
knocking on people’s doors in the neighborhood
planting Moringa trees on other people’s yards wow that’s great and then since
then five years later I’ve just been able to get those people calling me back
like hey Kendrick the trees already coming harvest yeah come have lunch and
hang out for the afternoon while you harvest yeah we’ll talk we’ll drink some
tea they tell us some stories we hadn’t seen them in a year right now because we
will usually go about once or twice a year to each property okay and visit
them and so now the trees are huge and they’re producing tons of drumsticks so
this is a little experiment that we’re doing right now
I actually put some polyurethane on this and preserved it this is a dried Moringa
drumstick it sounded nice it does let’s go wow the the concept of this is to
actually make some art pieces yeah with with the drum sticks that can’t be used
and actually he put it in a vase and gave it to me I was like that actually
looks good yeah I put that on my desk well even as a teaching teaching
opportunity for universities and schools that may want to order some of these
preserve to drumsticks because their classrooms you know main may call for
you know some more more information in the books or something like that like
you know maybe at some some plant schools or you never know and yeah an
art but this is something that we’re working on and and really just enjoying
this there’s a whole farm life enjoying that you’re here being able to talk
about all these things you’re helping to lighten the load because Uncle Bob and I
we’re getting a little overwhelmed with day to day and we need some help we do
and that’s why we’re here to on this live everything is going good Uncle Bob
we’re still off yeah awesome um we’re looking for help we are yep we need some
assistance um we’re looking for one person one person possibly two maybe two
for editing or what well I guess we have a few different angles that we need to
go go after we have some digital behind the scenes guys your guys at what a
story yeah they want to help and be a part of
the team and help us editing videos they do they do we also may just need a
person on deck like maybe someone at USF that can do an internship with us that’s
also filmography maybe just be able to take that content send it to our guys at
what a story to be able to do the editing and then we have a distribution
that might be a deal I do working through that so there’s a quiet so so it
sounds like we’re gonna need a video production tech somebody at the
beginning of their learning process who need to build a portfolio
this is a perfect portfolio business for you like at least so you can get get
something to share with your other prospects because I know every
videographer needs somebody sending something to say hey I shot this video
so like yeah you have a chance to actually not only help the community but
help yourself grow your portfolio so that’s that’s one key this one
definitely but we need someone here we need someone that can also put some put
some help us with the farmers market products you know someone that’s wanting
to learn about packaging you know and how to how to create a presentable
package I mean we have the labels we have the packaging and we’re going
straight from the trees and we’re gonna teach these people how to dry them you
know how to powder them how to package them and also potentially that person
can also be cross-trained into going to the farmers market as a representative
as a representative yeah of us and and as a farmer so it comes down to we can
teach you how to do sales if you want anything in life it’s learning how to
sell I’m learning that if you want anything in life learn how to close
somebody on giving you a dollar that’s it if you can close anybody on that
you’ll win I get asked all the time Kendrick what are you doing at the
farmers market aren’t you an architect yes I’m architecting right now in this
very moment I’m building a business okay I’m building community when I say that
it just blows their mind that it doesn’t actually have to be a physical building
Architects are philosophers and teachers and they mold and shape the direction in
which society is going correct okay they don’t actually have to have the physical
product in front of you to be an architect or the house to be an
architect artists architects worst work mostly ninety percent of the time in
model space yeah you know in idea space in create
of space and and when I tell them that I’m trying to learn how to sell because
if I ever want to sell my house or sell my idea I need to become a good salesman
and that’s what I’m doing right now I’m in sales school it’s you
it’s it’s a dirty word people have this like connotation of sales being a dirty
word but sales is not does not need to be slimy like the like everybody has
that connotation of like a sleazy car salesman but it’s it’s not even like
that anymore you have I don’t have to sell anybody on anything you have all
the information in front of you google what Moringa it’s so easy to be a
Salesman right now it’s so easy you have all information from your customers or
more informed than anything else all I wanna know is how much is it wrong like
you got a deal yeah so that’s that’s what I’ve been doing when people say
what is it good for what does it do what does it have this and that yes I give
them the basics you know I don’t like the house protein, I tell them it has iron for
the blood protein for energy iron for the blood calcium for the bones and I
give them the basics yep right but I forgot what I was just we were really
talking about like what are the benefits of an intern working here in Numa Nursery
yeah so you’re gonna learn how to process product from raw form all the
way to a presentable retail box package whatever the case is and you’ll also
learn how to sell it you know ultimately like if I knew how to sell when I was
younger and when I was 16-17 I’d have been way more successful like
faster than than ever I’m 29 now and I wish I learned how to sell when I was
younger because then I’d just be like I would speed up my whole life process I
just remember what I was going to say was that I’m not here to tell that
person what it’s good for I’m not here to tell you we can it can
it can heal or Siward your diabetes or your lupus or any kind of the ailments
that you’ve been going through cancer and things like that I’m not here I’m
not a doctor I can’t I can’t legally do that and people are looking at
like what does it do what does it do I am literally just here as a chalice and
facilitator and provider of the product itself me alone me standing here alone
with Moringa in my hand is literally the this is this is the story this is how
this is what it’s good for my story itself I can’t necessarily speak for
everyone else and what it’s done for them but I know what it’s done for me
and why I push it and why it’s so good I want hundreds and hundreds and hundreds
of kilos to be able to give more away I’d rather be giving more away to
schools and charities and providing it for lunches at some of our some of our
local elementary schools and middle schools like that’s one of the programs
that we’re trying to start is Free moringa smoothies for these
for these schools but these kids can get free Moringa smoothies and subsidized by
whatever I don’t know how the school board gets their their money but they
get free moringa smoothies no none of these kids at schools would get sick
many school schools would have kids coming into the don’t make a claim bro
that’s crazy yes you’re right don’t make a claim is
true I can’t make a claim. its crazy. a lot of these kids just aren’t getting
enough nutrition they’re just not there their parents are living below poverty
level they they don’t know anything about nutrition and so when they’re
coming to school they’re still being fed junk you know it’s not real food it’s
it’s just I don’t know if you have school lunch if you remember that I
remember that little rubbery pizza that would come every Friday it was like the
best thing to me at that time cookies cookies all that’s crap like I would not
eat that right now I would not because I know how bad it is like it’s still so
right now none of that has actually changed in schools really and if
somebody’s changed I haven’t heard of that so like if I haven’t heard about it
then I don’t think it’s changed so that’s why we want to provide it and
that’s why I’m here literally just to be a provider yeah I’m literally just a
provider I want to be able to answer all your questions
there’s lots of documents online you just have to be proactive in your own
life in your own life and your own health and knowing that we have the best local Moringa on the
entire market right here grown in the Tampa Bay area fresh this farm is going
to be a poppin’ right now it’s winter time so we’re prepping the land right
now we’re getting the soil built up and we’re and we’re and we’re sprouting our
seedlings right now yeah so we have a bunch of little seedlings that are
popping up and so that way we can start really hitting this moringa tree industry
this year coming this spring I really clicked to me while we were talking
about it about the school’s distributing like the moringa smoothies we create a
wellness program just for schools where we give them deep discounted moringa
just for the schools is our program and eight yeah there’ll be limits to how
much to buy or whatever but like all details can be figured out but ultimately
parents want their kids to be healthy and happy we put together a program for
these schools to provide that for lunch and with a full nutritional palate like
this this could be that thing for them it could be a thing it’s a lot easier to
make a smoothie to make those rubbery pizzas frozen pizzas but people don’t
have faith in that this is protein that this is gonna give them the energy they
need to have that second education process the hardest thing is the
education process and faculty and these people would know that you know they
know how hard it is to teach a kid something especially when they go home
cuz I used to work in the school system right I installed IT I was doing an IT
installation for Monroe County Schools I was a subcontractor I would just hear
the conversations right and I was just like man people are just sick like
conversations like so sick yeah there was actually I’ll never forget there was
one chick and this is a little bit off top of it makes relevance because there
was one teacher who I was talking to the librarian at the time she would always
say this one teacher is always in the bathroom complaining about her bowel
movements and then she sees what she eats at lunch
Buffalo Wild Wings and fries every single day not one green in her life and
this is right when I was starting to learn about like moringa green plants
nutrition all these things and it’s just like the teachers don’t even know the
teachers don’t even know the benefits the nutritional benefits of these things
like because they’re already feeding themselves full of crap so their insides
are full of crap their brains are full of crap even if
they have master’s degrees I hate to say it but it’s true like how do you think
they got through the master’s program by eating like crap because you have to go
to school so much yeah so so we’ll have to break the cycle of crap
cycling that’s what I kind of like to call it break this crap cycle by by
shattering the reality of what nutrition is for the world and the body that’s
what we’re doing right here that’s what we’re doing right here so I think that’s
really key to people for people to understand it’s like most of the foods
that come into schools or or really even this even the shops like you go to a
franchise shop a lot of the nutrients are like burned out of it
dilute it you know so that comes back to the quality here because some companies
are cooking yeah some companies are cooking it to get it you like dry faster
sure and then they’re coloring it back to the green color oh wow so it’ll be
cooked it’ll be brown and then they’re coloring
it back to green yeah that’s it it’s still Moringa I have an issue with that
big-time yeah you’re not getting the nutrient so so if you compare one scoop
of this and you just swallow it down with water that’s generally ten times
more powerful than you going get a retail store regular brown junk powder
like that’s really on top of that a guy came to me he’s like yo I just bought
this and it’s just full of sticks and stems yeah oh yeah what if what if they’re
literally just grinding the entire branch so so they strip it and without
stripping the branches off the leaves they’re just throwing that whole thing
in the dryer blender yeah yeah yeah they probably are I mean that’s a shame
it could be one of the reasons why sometimes people have
different effects because the branches and the sticks have a different
medicinal property than the leaves okay it’s used for different preparations
it’s like you mix that whole thing together I mean you’re getting like a
confused concoction it doesn’t know what it’s doing for the body because
sometimes it wants to flush it out sometimes it’s actually what do they
call that helping you to absorb nutrients and and keep nutrients I think
Moringa is is what’s called a flocculant flocculent so what it does is it takes
toxins in your body and it brings them all together from deep in the core like
in the marrow it’ll help pull out heavy metals and
they’ll bring it to the surface and it’ll help you eliminate in that process
also – that’s why people are feeling crappy yeah because it’s actually
detoxing and cleansing and it’s pulling these toxins out of the blood and out of
your body that process can be really violent especially for those that I’ve
had chemotherapy lots of antibiotics you know and also most recent vaccinations
you know because there’s heavy metals and mercury and things like that but one
of the topics so what do you think do you think we’ve pretty much covered what
we need to today and just kind of introduced ourselves and yeah yeah sure
man I really love that you’re here I appreciate you having me there were we
cover a wide range of topics there’s not much to really cover besides like I
guess if you guys ever want to reach out to me or anything you can reach out to
me on Instagram at Jason Rashidnia or Email me at Hello @JasonRashidnia.com that’s just me get directly to me you’ll get directly to me at least for
now on this partnership and how we’re building this industry and how we can
get it out there more digitally behind the scenes or doing that work you’ve got
amazing softwares that you have access to that he’s helping us out with
and just bring Numa Nursery to the forefront so yeah I know I definitely
want to make Numa Numa Numa is a global brand in in wellness one of the
global brands and wellness like not just only health but mental health too not
like body health mental health there’s even plans to get into the beauty
industry we already are well which we kind of are already we’re making
cosmetic products out of our oils that were pressing right here from these
seeds exactly I want to talk about this oil my mom uses my mom didn’t know
anything about Moringa I brought the oil to the house and ever since it by day
one she’s been clearing out my vials what is she using what’s the moringa on
her face really her hair her nail like all this just house litter said it yeah
nails like she just puts it all over her face so for the first month of doing
this everybody at work is like what are you doing
what’s your secret and she’s just like it’s Marengo and you’re getting it fully
non diluted straight from seed so like this is pure just use a little bit like
a little goes a long way it does and you can use it as a carrier oil and mix
other oils in it so use it as a base with other Oh exactly and that’s that’s
the key is like it when you understand like the beauty industry they’re using
plant-based stuff they don’t just use they just don’t use the same names that
we do they just they use chemically names but really we know what they are
what plants they are it’s better to just get a direct from the plant non-dilutive
pure oil mix it yourself and then put it on your we have way better off doing
that than any other like five hundred dollar bottle yeah from from a beauty
salon or whatever the case is I don’t go shop there cuz I just know the
ingredient list see you know I know what give me he sent me a big pack of big big
jar of Moringo oil I hope it’s not gone by the time I get back I’ll probably use
this send you some more we’ll send you off back to Cali for more yeah that’s
gonna be funny but anyways if you care about your beauty if you care about your
face your skin and nails you know this is this is one of those I mean who
doesn’t if you want to stay looking young feeling young feeling young
feeling young is is key right like first starts with her mental health but
ultimately this is an anti-inflammatory so when you put it on your face and it’s
absorbing into your skin on your body on your joints wherever it is it’s in your
bloodstream it’s in your bloodstream so whatever you put on your body is in your
body within just a few minutes exactly exactly the dermis is direct to the
bloodstream so that’s good news man yeah use the home is happy my mom’s happy my
mom got some too yeah my dad’s like yo I need a refill in
the capsules yo that’s it all our family members are getting hip to it you know
we have lots of aunts and uncles around that we have in the neighborhood that
are just like steady like capsules capsules capsules and some people that
do smoothies are just like smoothie smooth who’s and every single one of
them has said Moringa has changed their life dramatically thanking us for being
the provider of this locally sourced Moringa that they that they that were
relieving them from the pressures of having to buy it on say large companies
that are delivering right to their house yes it’s convenient yes you can order
Moringa for $20 or for a hundred capsules this and that but where is it
coming from how long has it been shit sitting on the Shelf how long ago was it
harvested and also was the farm that harvested those greens a conventional
farm just a year ago right so what that means is because of Moringa industry
getting so growing so fast you’ve got people growing tomatoes with
chemicals one year saying okay let’s grow Moringa the next year the chemicals
are in the ground and now a lot of these large companies that are sourcing
Moringa around the world they’re getting it tested with heavy metals and they’re
getting rejected and getting sent back and so now all the large Moringa
companies are scrambling looking that’s why they’re calling me like hey can you
get us a hundred can you you know can you come in can you send us a test of
your Moringa and I said I can but it’s not certified organic you’re not even
interested click and I’m more like can I sell it to all of my people out here
that are local and close by that can come right here and pick it up right
here from the farmer and meet me and ask me and also see that
that was harvested yeah watch the videos you can see some of the videos that we
have where some of these these treats are beautiful in old neighborhoods in
the backyard hasn’t been touched no sprays yeah you know and it’s it’s so
healthy it’s so pure so much more stronger than what you’ll get you can
pay for convenience or you can pay for quality at the end of the day you got to
make a decision but if you care about your health quality is number one you
know and we’re not even it’s like we’re not even adding that value tax that
premium tax to this thing if you were to go to a premium line of anything in any
situation I don’t know how that would have went compared to but I need a good
comparison yeah a premium what’s a premium let’s just say in the beauty
industry or just in the food industry like not to name names there’s there’s a
large company that just sells supplements for last 20 years
they’re they’re well known in in all the main stores yeah but I found out one of
their processors my good friend of mine is in this supplement space too and he
said one of the processors left because they couldn’t take seeing filler wood
filler being added Oh being added to the supplements I just said that didn’t I
say sawdust sawdust so so there’s one major company like yeah I can’t even say
the name and it’s glucose which is sugar yeah
but the word on the ingredients like it’s not real it’s what pulp it’s wood
pulp and that that’s just that’s to make it heavier it’s to make the package
heavier oh my god and it’s not really you’re not really getting them medicine
you’re not getting the plant-based material that you need for your body to
heal and yeah this particular person left that company because like she just
couldn’t handle seeing it happen and her selling this to the world Wow and it’s a
major company these are big people and you just don’t want to talk about the
name because we don’t get sued no so anyways that’s why I say there’s a
difference between convenience and quality so ultimately when you find a
company that has the solids supply chain gotta talk to the people
who run the company not the figurehead I’ve talked to people who are actually
harvesting it or processing it that’s Uncle Bob behind the camera Bob this man
right here I’m servicing but also our number is available and you can call me
right here you can call me right now I mean it’s on silent right now but and
we’re working on eventually having these calls coming in and around the right
people to the right time so that way even myself could have a moment talking
to people in person versus always getting inundated with calls and stuff
but it’s a joke please call us if you have a question because right now you
can get ahold of me yeah this is the only time probably this year you’ll be
able to get ahold of Kendrick after this year this new year he’s gonna be very
busy he’s gonna be very busy so you’re gonna have other people answering but if
you want if you have questions Kendrick called call number otherwise calling
NumaNursery.com go to the website take take take a look so you what to see what
we have right now but if you have questions definitely call them what’s
the email is [email protected] yep email im at [email protected] go to NumaNursery.com comments well just to browse around and
learn a little bit about a little bit more about Moringo whose info on your
tons of info we also have the PDF the download book yeah it’s a moringa
growers guide right yeah so there’s you know there’s a guide that you can
download and just learn how to grow it yourself that’s right don’t necessary
have to buy the box but I just learn how to grow it yourself yeah and when that
interest you come by pack of seeds and we’ll ship it out to you get the starter
kit get this dark ideally get the starter kit everything’s in there for
for smoothies for growing teas whatever you have selects track all of a spice
add it to your life and see what happens in 30 days thank you Jason thank you I
appreciate it guys dude this is awesome I’m glad everybody’s here happy Moringa
Monday, Happy Moringa Monday thank you join us next Monday and we’re gonna have
another guest and thanks for coming by to Numa Nursery if you’d like to visit
us please just give me a call make an appointment if you’d like to get Moringa
trees also visit us at the farmers market on the weekends we’ll post our
farmers market schedule and yeah peace and prosperous growing really appreciate
you everyone and love guys peace thank you for sure
and may health be with you. May health be with you go ahead and hit that be with you thanks
all awesome dude that was an hour

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